Case Study
Koa and Seedtrace take transparency to the next level, using blockchain
Fair wages and the lack of transparency have been central issues in the cocoa industry for a long time. In collaboration with Koa, we are radically rethinking traceability from a sustainability perspective, thereby setting new standards in the chocolate industry. Driving sustainable practices can only be successful when relevant data is both credible and economically viable for all involved stakeholders. Discover how Koa creates genuine value through transparency across the entire supply chain – from cocoa farmers to B2C brands and ultimately, to end consumers.
Case Study
Koa and Seedtrace take transparency to the next level, using blockchain
Fair wages and the lack of transparency have been central issues in the cocoa industry for a long time. In collaboration with Koa, we are radically rethinking traceability from a sustainability perspective, thereby setting new standards in the chocolate industry. Driving sustainable practices can only be successful when relevant data is both credible and economically viable for all involved stakeholders. Discover how Koa creates genuine value through transparency across the entire supply chain – from cocoa farmers to B2C brands and ultimately, to end consumers.
496,003
$
paid to Ghanaian farmers, all verified and approved
2,441
Ghanaian farmers profit from fair and transparent payments
756,348
kg
reduced food waste
How does it work?
Seedtrace assures that every transaction is:
Verified
Every transaction is verified automatically and in real-time through a 3-leveled process.
Safely stored
Traceable
Explore the data yourself
All transactions from the supply chain are fully transparent and viewable for B2B customers and end consumers. Through our platform, farmer profiles are showcased, and insights into both the social and environmental impacts can be tracked in real time.
Read more about how our platform helps to solve these challenges
If you want to see how Koa established our Blockchain solution as a driver for transparency, download our case study.
Koa's Mission
Social impact as business strategy
Our customer’s mission entails above-average and fair payments to farmers in rural regions, providing full transparency about what they are getting paid. With the main focus on B2B sales to chocolate producers, Koa challenges the industry in providing detailed information on the fairness of their products. Their network already integrates more than 1,600 local farmers in Ghana to establish impact at their core.
Koa's Mission
Social impact as business strategy
Our customer’s mission entails above-average and fair payments to farmers in rural regions, providing full transparency about what they are getting paid. With the main focus on B2B sales to chocolate producers, Koa challenges the industry in providing detailed information on the fairness of their products. Their network already integrates more than 1,600 local farmers in Ghana to establish impact at their core.
Challenges
A truly proven impact
Unfair labor conditions and exploitation along the supply chains of our favorite products remain a major challenge in global trade. To tackle this challenge Koa has set itself the mission to ensure above-average and fair payments to smallholder farmers in Ghana. However, achieving this goal is fraught with complexities, including the absence of vital infrastructure like electricity and internet access in rural areas. Our collaboration aims to validate each payment made to cocoa farmers in Ghana while tracing cocoa batches back to their origins, thereby transforming credible data into actionable insights for B2B partners and major chocolate producers.
Challenges
A truly proven impact
Unfair labor conditions and exploitation along the supply chains of our favorite products remain a major challenge in global trade. To tackle this challenge Koa has set itself the mission to ensure above-average and fair payments to smallholder farmers in Ghana. However, achieving this goal is fraught with complexities, including the absence of vital infrastructure like electricity and internet access in rural areas. Our collaboration aims to validate each payment made to cocoa farmers in Ghana while tracing cocoa batches back to their origins, thereby transforming credible data into actionable insights for B2B partners and major chocolate producers.
Setting new standards in a global industry
Improving transparency along supply chains through technology is a key challenge in the industry. Collaborating with Koa, Seedtrace leads the way, leveraging blockchain technology to establish higher standards for transparency. With every transaction securely recorded on an open blockchain, data accessibility is ensured for all stakeholders. For Koa's customers utilizing cocoa fruit juice as an ingredient, our advanced system enables effortless connection with other sub-chains and the incorporation of additional data.
Setting new standards in a global industry
Improving transparency along supply chains through technology is a key challenge in the industry. Collaborating with Koa, Seedtrace leads the way, leveraging blockchain technology to establish higher standards for transparency. With every transaction securely recorded on an open blockchain, data accessibility is ensured for all stakeholders. For Koa's customers utilizing cocoa fruit juice as an ingredient, our advanced system enables effortless connection with other sub-chains and the incorporation of additional data.
Solutions
Fair payments to leverage profits for all stakeholders
Together with Seedtrace, Koa can now transparently showcase its payments made to smallholder farmers for both business customers and consumers. Our tracing solution seamlessly integrates into Koa’s and the mobile payment provider's systems, enabling the tracking and reconciliation of payments, quantities, and reductions in food waste. By turning product transparency into a USP, we make it economically viable for other actors along the supply chain. Just like VomFass or Sprüngli, Koa’s B2B customers can utilize the provided impact data for their own CSR insights, reporting, Marketing, and communication efforts. In this way, they also profit from increased consumer loyalty and willingness to pay.
Corporate Social Responsibility (CSR) as a driver
Proven impact and traceability are integral parts of Koa’s product offering. Responsible labor practices are the main driver for more than 60% of consumers in the decision-making for which brand they buy. As a sustainability frontrunner, Koa can increase sales, strengthen its market positioning, and mitigate potential penalties imposed by CSDDD, EUDR, or the Green Claim Directive.
“As a social impact company, transparency is fundamental. Seedtrace enables us to fully harness the potential of traceability thanks to blockchain. On top of that, their approach, their flexibility, and the team itself wowed us right away.”
Anian Schreiber - Co-Founder and Managing Director at Koa
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